Blogs, articles, and tools
Direct-to-consumer advertising is intended to encourage patients to ask their physicians about a particular drug when they think it might help them. But we don’t expect — or want — physicians to simply dispense a drug without first establishing that it is the right...
Blogs, articles, and tools
Most training and development professionals are motivated by a genuine desire to help people, teams, and businesses succeed. So, when we get the call that says, “I need a training program …” our natural tendency is to say, “Great, we will get right on it.” As it turns...
Blogs, articles, and tools
In baseball, a player’s batting average is the number of base hits per times at bat. The higher your batting average, the more valuable you are. In learning and development, your “batting average” is how often you improve performance per training initiative. The...